Impression effect

 http://jackchen2012.blogetery.com/2012/09/10/be-badly-in-need-of-happiness/
In 1910, the German habit by Hein Roth in the course of the experiment, and found a very interesting phenomenon: just hatched Gosling, instinctively follow it at the first sight of his mother. However, if it is the first sight is not their mother, but the other objects of activities, it will automatically follow. It is particularly important, once the gosling formed on an object in the following reaction, it is no longer possible to other objects form the following reaction. In technical terms, the following reaction formation is irreversible, and in popular language, it only recognize the first, ignoring the second.
This was later another German habit by Lorenz called " impression effect " phenomenon exists not only in the lower animal, but also exists among human beings. Almost all the psychologists and sociologists all know, for initially receiving information and the initial contact people are impressed with their human, " the effect of the first " concept to express the human accept the information of this feature.
So we find, in any human is known as the " first" things have the day students interest and have a strong memory skills. Inadvertently, you can list many first. As the world's highest peak, the first emperor of China, the United States of America 's first president, the first man on the moon and so on, but the next second? You may not say a few. Look, man is like the goslings, admitted the first, ignoring the second.
In life, people also have a soft spot for the first love, you will remember the first teacher; first day; first love and so on, but in second it is no deep impression. In the company second-in-command will not be noticed, unless he has the potential to become the first hand; in the market the first brand market share is often in multiples of second ... ...
Reviews: better be the head of, don't do. The people living in the shadow, as to another world. Of course, this depends on one's ability to decide, if you do not have a strong ability to develop or still in the learning stage, then as with the others behind the buttocks, at least smaller risk.